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Design Systems & Swiss Design

Grid systems, typography, and the principles that shaped modern design

The Swiss Grid

12-column grid with consistent gutters. Order from chaos.

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Swiss Design Foundation

Essential Book

Grid Systems in Graphic Design

Josef Müller-Brockmann

The definitive guide to grid systems. Every page is a masterclass in systematic design thinking.

Book Info → Overview →
Typography Bible

The New Typography

Jan Tschichold

Revolutionary 1928 manifesto that defined modernist typography. Asymmetry, sans-serif, functionality.

Book →
Design Philosophy

Design: Form and Chaos

Paul Rand

Essays on design thinking from the master who brought Swiss principles to American corporate identity.

Paul Rand Archive →
Online Museum

Swiss Poster Collection

ETH Zurich's collection of Swiss posters. See the masters at work: Weingart, Ruder, Hofmann.

Browse Collection →

User Onboarding & UX

Onboarding Teardowns

UserOnboard

Samuel Hulick

The legendary onboarding teardowns. See exactly how top apps convert users step-by-step.

Teardowns → Training →
UX Patterns

Really Good UX

Curated collection of UX patterns from Appcues. Onboarding flows, tooltips, modals that actually work.

Browse Patterns →
Psychology

The Elements of User Onboarding

Samuel Hulick

The book on user onboarding psychology. How to guide users to their "aha" moment.

Get Book →
Case Studies

Growth Design Case Studies

Deep dives into growth and onboarding psychology. Visual breakdowns of what works and why.

View Cases →

Grid Systems & Layout

Web Grids

Every Layout

Modern CSS layout patterns that actually work. Responsive without media queries. Pure genius.

Learn Layouts →
CSS Grid

Grid by Example

Rachel Andrew

Everything you need to know about CSS Grid. From the spec editor herself.

Examples → Free Course →
Modular Scale

Type Scale & Vertical Rhythm

Mathematical relationships in typography. Create harmonious type systems with ratios.

Calculator → Type Scale →
Layout Principles

The Anatomy of a Grid

Deep dive into grid anatomy: columns, gutters, margins, and baseline grids.

Read Article →
Swiss Design Principles

• Objectivity over subjectivity

• Grid-based layouts for order

• Sans-serif typography (Helvetica, Univers)

• Photography over illustration

• Asymmetric layouts

• Minimal color palettes

• White space as active element

Design Systems & Component Libraries

Design Systems

Design Systems Repo

Comprehensive collection of design systems from Airbnb, IBM, Salesforce, and more.

Browse Systems →
Component Patterns

Storybook

Build component libraries in isolation. The tool that powers design systems at scale.

Storybook → Showcase →
Atomic Design

Atomic Design Methodology

Brad Frost

Atoms, molecules, organisms. Building design systems from the ground up.

Read Book →
Design Tokens

Style Dictionary

Amazon

Design tokens that work everywhere. Single source of truth for colors, spacing, typography.

Documentation →

Typography & Type Design

Web Typography

Practical Typography

Matthew Butterick

Typography for the modern web. Clear, opinionated, and incredibly useful.

Read Online →
Font Pairing

Typewolf

Font recommendations and pairing in the wild. See what actually works on real sites.

Browse Fonts →
Variable Fonts

Variable Fonts Guide

The future of web typography. One font file, infinite variations.

Learn More → Try Fonts →

Inspiration & Archives

Brutalist Design

Brutalist Websites

Raw, honest web design. The anti-trend that became a trend.

Browse →
Minimal Gallery

Minimalissimo

Celebrating minimalism in design. Less but better.

Gallery →
Swiss Legacy

Swiss Design Awards

Contemporary Swiss design. See how the principles evolve.

Awards →
The Grid is Your Friend

"The grid system is an aid, not a guarantee. It permits a number of possible uses and each designer can look for a solution appropriate to his personal style. But one must learn how to use the grid; it is an art that requires practice."

— Josef Müller-Brockmann